8th + Main
8th + Main, a contemporary men's and women's clothing store, just opened up on Yonge street inside quite the spacious heritage building. Having never heard of the brand before, I was surprised to see it take up so much room on one of the busiest streets in the city.
如果你不频繁的温哥华,8 +主要是essentially untraceable. With very little online presence, it was impossible to do any background research before setting foot into the massive space. According to an employee, there are currently six locations on the west coast - including sister storesFlavourandFlavour Vintage- that do very well hence the Toronto expansion.
Immediately after stepping inside 8th + Main's doors, I noticed anUrban Outfittersvibe. Design details like antique displays, wood-boarded ceilings and exposed brick walls - not to mention their ultra-hip, bohemian merchandise - may have influenced my presumption. However, upon closer inspection, I realized the price points are nowhere near as absurd.
Carrying brands likeVero Moda,Jack & Jonesand both of their many offshoot labels, the SKUs barely reach the $200 mark. A few things that caught my eye were a canvas backpack byBaggu($50) and a super soft flannel dress byOnly($50).
For the guys, they've got a marled henley byJack & Jones Vintage Clth Co.($40) and khakis bySelected Homme($60). Having such a quick turnaround time tells me these items have probably flown off their shelves by now.
The second level is a big ol' balcony wrapping around the circumference of the store. Everything upstairs seemed to be significantly marked down -- a pleasant surprise considering many pieces were still in season. Among my favourites were an otherwise pricey knee-length, grey wool bomber ($80) and a pair of sleekSeychellesmules ($90).
Though boho really isn't my style (I'm more of a sweatsuit girl), I still found a whole whack of unique pieces I'd put in my closet. Coupled with accessible prices and friendly, non-pushy staff, I'd say 8th + Main is here to stay.
Photos by Hector Vasquez.